Hershey’s 1

Earth 0

Hershey's has been making chocolate bars for 128 years but even after all that time we couldn't solve one of the biggest threats to chocolate bars; Heat.

Now, Hershey’s Chocolate Bars finally solves its heat problem with its climate controlled wrapper, and that wrapper encourages humanity to solve it own heat crisis, global warming.

Even if it’s too late?

 
 
 
 

The Climate Controlled Wrapper

Put it in your pocket, leave it in your car and sincerely, "forgedaboudit,” and it will remain solid for awhile. The time we use licking the gooey chocolate from the inside of our wrappers and our fingers, we can now use to figure out how to solve this melting earth.

Maybe it’s not solvable?

 

The Meltdown In Hershey, PA.

Hershey x Meow Wolf Immersive Experience At Hershey Park In Hershey, Pennsylvania, a future reimagining of a melted world.

Or is it our future reality?

 
 
 

Heed The Melted

Melted people and sculptures from the future placed at location staples to tell the story of their meltdown and how to prevent ours.

Or is it indeed too late?

 

The “Scan Me” Landing Page.

 

Li-“melted” Editions Covers

Everyone loves their city until it’s melted. Hopefully, in this instance, the medicine is around the candy.

 

Not To Beat A Melted Horse But…

While you’re eating your solid chocolate during the worldwide melting, we got some merch to keep you solid as well

 

Art Director: Ky Caradonna (AKA El P)

Copywriter: Mwah! (Aka Killer Mike)

we run the jewels